About Us

At Upside Down Labs, we are on a mission to make neuroscience affordable, accessible, and hands-on for everyone. We empower students, researchers, and innovators to explore neuroscience, electrophysiology, biofeedback, and neurofeedback through open-source, low-cost tools that remove traditional barriers to learning and discovery. As India’s first company to introduce DIY Neuroscience Kits, we enable users to build innovative projects in Brain-Computer Interface (BCI) and Human-Computer Interface (HCI) by recording and visualizing biopotential signals like EEG, EOG, ECG, and EMG directly from their bodies.

Problem we are trying to solve

Neuroscience is rarely taught in schools and is often missing from even college-level education due to the high cost of lab equipment and machines required for hands-on learning. This inaccessibility limits exposure to neuroscience at an early age, leading to fewer curious minds entering the field.

The consequences are significant: over 1 in 3 people worldwide are affected by neurological conditions, and according to the World Health Organization (WHO), neurological disorders became the leading cause of ill health and disability in 2021. Without accessible tools and education, we risk falling behind in understanding and treating some of the most pressing health challenges of our time.

Our solution

At Upside Down Labs, we address this huge gap by developing affordable and accessible open-source DIY neuroscience tools that empower students, researchers, and hobbyists to explore the fields of neuroscience, electrophysiology, biofeedback, and neurofeedback with ease.

Our solution includes low-cost kits for recording biopotential signals like EEG, EMG, ECG, and EOG, along with easy-to-use software, extensive documentation, and step-by-step learning guides. By removing financial and technical barriers, we enable hands-on experimentation in classrooms, homes, and labs, allowing anyone with curiosity to dive into neuroscience from the ground up.

The Impact we're creating

By making neuroscience tools accessible and easy to use, we enable early exposure to neuroscience, which inspires students to understand how the brain works and pursue careers in this field. This shift not only fuels scientific curiosity but also contributes to solving a global healthcare crisis. With neurological conditions now impacting over a third of the world’s population, the need for more neuroscientists and better brain research has never been greater. Through our tools and community-driven approach, we aim to inspire a new wave of innovators who will drive breakthroughs in diagnosis, treatment, human-computer interaction, and brain-computer interaction.

Our story

What began as a childhood fascination with electronics led Deepak Khatri to launch Upside Down Labs, India’s first startup to create DIY neuroscience kits. Inspired by a TED Talk during his engineering studies in 2016, he began experimenting with affordable ways to build neuroscience tools.

Few Glimpses of our journey

2016
Unknown
The idea is born

Deepak Khatri saw a TED Talk by Greg Gage where someone else's arm was controlled using brain signals. This inspired Deepak to build a similar device of his own.

2018
Unknown
The first BioAmp PCB

After many failed attempts, Deepak made the first BioAmp PCB at his home.

2020
July
First sale on Tindie

He started selling on Tindie Marketplace in 2019 but it took almost a year to get the first sale in July 2020.

2021
March
Incorporation

Startup got incorporated as MYUPSIDEDOWNLABS LLP when Bhawna Sehgal and Dikshant Dahiya joined the journey.

2021
August
Won Hackaday challenge

BioAmp EXG Pill got selected among the 10 winners for Hackaday Supportive Tech Challenge

2021
Aug-Oct
First crowdfunding campaign

We successfully launched BioAmp EXG Pill on Crowd Supply, gaining customers from 35+ countries within just a few months.

2022
January
Backed by IIT Mandi

We won the Himalayan Startup Trek organized by i-Hub at IIT Mandi, earning a spot in their incubation program. Additionally, we received the CPS PRAYAS grant.

2022
May
Recognized by Startup India

We received official recognition from Startup India under the DPIIT (Department for Promotion of Industry and Internal Trade), Government of India.

2022
September
Featured by The Better India

Our story was featured in an article on The Better India, giving us national visibility and helping spread our mission to a broader audience.

2022-2024
Oct-Mar
Outreach & Engagement

We actively organized workshops, events, and booths across top institutes including IIT Kanpur, IIT Delhi, IIT Bombay, IIT Roorkee, IIIT Hyderabad, IISER Pune, IISc Bangalore.

2024
September
Launched Chords Suite

We began developing our in-house signal visualizer suite, CHORDS, which includes Chords-Web, Chords-Python, and the Chords LSL Connector.

Fantastic fourteen

Meet the Team

We have some awesome people in our team from different backgrounds of Business, Design and Engineering.

Deepak Khatri

Founder, Head of Engineering

Dikshant Dahiya

Co-Founder, Head of Marketing

Bhawna Sehgal

Co-Founder, Head of Design

Shivam Khatri

Head of Operations

Ritu Dhillon

Content Head

Ram Singh

Logistics & content

Aman Maheshwari

Software Engineer

Ritika Mishra

Software Enginner

Payal Lakra

Software Engineer

Rup Jyoti Bharadwaj

UX Designer

Anuranan Kakati

UX Designer

Vikrant

Logistics & content

Resham Pal

3D Design Engineer

Krishnanshu Mittal

Software Engineer

Let’s Build Something Amazing Together

Join the community of enthusiasts interested in neuroscience and related fields!